Finding the right online business can be a difficult task considering the numerous of programs available today. If you’ve been considering Big Ticket To Wealth as an answer to the problem, I’d like to briefly compare it to an equally profitable business and call attention to some pros and cons.

The creators of Big Ticket to Wealth, Gerald Van Yerxa and Brian McCoy, have been working with every affiliate marketing program that has been around; which is reflected in the opportunity they’ve created. For example, if you’re familiar with EDC Gold or EDC Diamond you’ll notice some obvious similarities between the two. Both programs provide access to numerous software programs for its members to sell online. Therefore, the profits lie in the reselling of those products. Though the creators have made an attempt to make Big Ticket look more appealing by adding some catchier web pages and enhanced compensation plans, it’s really just a whitewash of other product based companies like EDC.

Furthermore, Big Ticket along with the other programs that mirror it, all seem to lack a certain focus that really should be the priority of any home based business. A large majority of individuals seeking a home based business know nothing about operating one, let alone doing so successfully. Therefore, before the products and the web pages and the great compensation plan there has to be a system in place that shows newcomers what to do in order to see the checks come in. What matters is not what you sell but how you sell it.

How many times have you seen ridiculous products that somehow seem to sell like crazy? You’ve seen them before: the pet rock, slinkies, yo-yo’s, goofy ab machines. As silly as some of these products seem, someone gets rich off of them. It’s because of the marketing. The fortune isn’t in what you sell, but knowing how to sell it. If you are taught how to market online and use all of the resources available to you on the internet, you can create a large income selling anything.

The only home based business that puts education at the top of the list is Derrick Harper’s Wealth Funnel System. He has been marketing over the internet before anyone even knew what the internet was, and he has worked with many big name companies such as Pfizer, Wyeth, Merk, Johnson & Johnson, MTV Networks, Weber Grills, and many other highly recognized brands. In the Wealth Funnel System, he takes the knowledge that he has accumulated over his 13 year internet marketing history and helps the newcomer learn the ropes.

Also, instead of providing his members with tons of products to market he only has seven. Seven high profit yielding products that even offer residual pay outs for those who like getting paid multiple times for the same amount of work.

So if you’re taking a look at Big Ticket To Wealth, or any other program that is out there, find the one that will walk you through the process of marketing online ALONG with providing high quality products and services. You can’t have one without the other.